Anastasiia Krivosheeva

As Head of Marketing Excellence at JetBrains, I support marketing activations across various products, including new product launches — such as the new coding agent, Junie. Previously, I held roles at Zalando and Google, spanning Brand Marketing and Commercial Development, where I worked across a range of areas, including content creation, OOH, TV campaigns, and partnerships.

I believe marketing is not just about selling a product — it's about building connections with consumers, finding the right voice, and telling a compelling brand story that ultimately wins users' love.